Medium: Print / Digital
Company: McKesson / RelayHealth
Agency: Integrated Marketing Partners (San Francisco)
Role: Art Direction, Graphic Design, Brand Management
Create a rapidly digestible and complete collection of informatic pieces that help navigate the intricate and often confusing aspects of healthcare IT for use at events, conferences, and sales teams.
Working with a content strategy agency, I directed the visual and experiential design for a series of solution line briefs and an overview brochure that outlined RelayHealth's service offerings for new and existing customers. The set was designed for both print and digital formats.