McKesson

Illustrating the Patient Journey

Telling the story of elevated data coordination throughout a patient's journey

Project
RelayHealth Beyond Connectivity Video

Medium
Digital Video

Agency
Yesler (Seattle)

Role
Art Direction
Brand Management
Visual Design
Motion Graphic Direction
Agency Management

Year
2015

Objective
Inform target audiences on RelayHealth's core goals towards improving the patient experience through better information and interaction with their care team.

Solution
Partnering with an outside agency for production, we developed a short infographic-style video titled Beyond Connectivity. The final video provided a holistic overview of RelayHealth's product solutions and feature benefits, told from a patient's standpoint along their healthcare journey.